Sponsors
The H-E-B Holiday Parade
is a 58-year-old holiday tradition, bringing sponsors an exceptional
marketing, branding, community and employee relations opportunity.
A diverse family audience of an estimated 400,000 view the
parade on the streets of downtown Houston.
The parade also provides a potential television reach of 16.5
million people via live broadcast on KHOU-TV (CBS affiliate)
in Houston and syndication in Dallas, San Antonio, Austin
and several other cities in the region.
Fact
Sheet
Sponsorship Director
Kathi Austin
281-433-4176 (cell)
kathiaustin@hotmail.com
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